Rag & Bone

A never-ending love letter to the gritty yet unique aesthetic of New York’s downtown, rag & bone brings together unlikely influences, confidently drawing from the authenticity of American workwear and creative director Marcus Wainwright’s British heritage. In pursuit of creating the world’s best pair of jeans since 2002, the famously irreverent label reinterprets city styling for new generations, always keeping quality and attention to detail at the core of its design agenda. With its sartorial know-how extending not only to denim, but to knitwear, accessories and premium wardrobe essentials as well, it’s impossible not to give in to rag & bone’s inimitable brand of laid-back cool – something that’s attested to by its growing legion of A-list followers, including Winona Ryder and Emily Ratajkowski.