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Prada Beauty
When a fashion powerhouse as revered as Prada steps out into the world of make-up and skincare, you already know it’s going to deliver. Prada Beauty carries all the hallmarks of its fashion collections: innovation, quality and playful creativity, with a unique approach to make-up and skincare. Colours are bolder for Prada Make-up – with the House’s vault of 27,000 fabrics and prints behind it – Prada Skincare formulas work harder and Prada Perfume, although not a new concept for the House, is more refined. A few highlights? Expect refillable Prada foundation powered by technology to optimise your skin over time, Prada lipstick that’s instantly recognisable by its triangle-tipped applicator and refillable skincare that adapts in real-time to real skin’s needs.
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1FRAGRANCE
FRAGRANCE
While make-up and skincare are new additions to the Prada family, the House is no stranger to the world of olfactory creations. From Prada Amber – its first foray into the fragrance arena – which unfurls with rich sandalwood, patchouli and labdanum, to Prada’s refillable Paradoxe collection, which delivers new sensory heights with contradictory ingredients, each Prada fragrance is entirely idiosyncratic.
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2COLLECTIONS
COLLECTIONS
Prada’s fragrances are built around the essence of remembering, as nothing sends you back to a moment in time quite like the power of scent. Olfactories embodies Prada’s intrigue, with a series of contradicting tones that meld into a sensory experience that subverts the norm, while the Les Infusions collection evokes an ephemeral suggestion of a source.
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3Make-Up
Make-Up
Led by esteemed make-up artist and creative director Lynsey Alexander, Prada Beauty Make-up showcases a synergy with its fashion archives; think textures akin to Prada’s signature Saffiano leather and an experimental colour palette. Explore refillable favourites such as matte lipsticks – a Prada catwalk staple – smart-tech foundation and triangle-shaped eyeshadow palettes that balance minimalism with pops of avant-garde maximalism.
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4Skincare
Skincare
Skincare is smarter with Prada Beauty; its hard-working formulas respond in real-time to shield the skin from always-changing aggressors, with technology working on demand when it’s needed (rather than continuously) to avoid overstimulating the skin. Add the brand’s tech-augmented, refillable skincare to your routine with its streamlined two-in-one cleanser, barrier-boosting face cream and multitasking serum.
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