Miu Miu Womenswear

Playfulness, unbound creativity and experimental design are just some of the ways in which Miu Miu reflects the impulsive character of its founder, Miuccia Prada. Established in Italy in 1993, the label honours her childhood nickname, and acts as somewhat of a younger sister to Prada itself – the family business founded by Miuccia’s grandfather over a century ago. Where Prada is sophisticated and classic, Miu Miu is carefree, with an aspect of raw elegance that serves as a point of difference against the main label’s classic aesthetic. With an unwavering ability to capture the zeitgeist, Miu Miu has spawned a vast number of covetable, must-have designs; from shapely Miu Miu sunglasses and timeless Miu Miu ballet flats to love-forever Miu Miu dresses, jackets and bags, its capacity for fun is reflected in every piece. New to the Miu Miu universe? Dip your toe by starting with a brand icon – a Miu Miu shoulder bag complete with the recognisable matelassé finish.